calling senior brand marketers attending #SXSW: join us @ CMO Clubhouse. Food, drink, conversations & entertainment bit.ly/1crATzP
Great article on our new Chief Revenue Officer @MichaelHess49 on @AdAge: rbl.ms/1lwzV7Y Thanks @msebastian, and welcome Michael!
Domino’s head of digital reveals secrets to its social success: ow.ly/uep0Q
In case you missed it, Ellen hosted the Academy Awards last night and in a brand integration with Samsung, tweeted the #Selfie heard round the world. Which begs the question, who is the bigger winner in this one Samsung or Twitter?
We think it's a win for both and more importantly shows the power of real-time integrations that work into the show creative in a smart way. Brands take note: you need more than just a lower-third crawl or website CTA to drive engagement. Well done Samsung and congrats to Ellen on breaking Twitter!